Close Up

I’m a lifelong Michigander and don’t think I’ll ever leave this beautiful state! I’d miss having four seasons too much even though our summer is s-o-o-o-o short.

Straight out of college I knew I was destined to become a writer. I had so much to say (but don’t we all??) But the twists and turns of life led me on a different path and after graduating with a degree in Computer Information Systems I found myself writing after all.

How it All Began

Writing program code, that is! Yep, it was never on the radar, but I began to have a keen interest in technology at a young age and that interest has never left. So I’ve been writing code before some of you were born, I’m sure!

The First 10 Years…

I spent the first decade of my career working in Corporate America programming marketing research systems for Chrysler, Ford, and SeaRay boats. Then it was online inventory systems for General Motors. Not surprising, there was a plethora of work with the automotive sector in Michigan.

Working for Corporate America was safe and secure at the time. But I felt restless and uninspired and my creative side felt stifled. Which was why I finally left and entered the ranks of the….

Self Employed!

I started off writing commercial software and custom software packages for local business. Eventually I completed several Microsoft certification tracks and earned the MCT (Microsoft Certified Trainer) designation. During that time I partnered with Walsh College as a technical trainer. I also taught programming classes at a local community college. Business was steady, and I eventually formed a partnership with another technology firm. Life was good!

But then the recession…..

Due to the economic downturn in the late-2000’s everything went belly up. I mean everything. Good clients no longer had money to pay, training companies and programs were shut down. And like many others,  my business folded, too.

If you survived the recession, you know how scary it was. But somehow, we managed and came back stronger didn’t we?

I took whatever work I could including a 2-year part-time job at our church. And then…

Back to school for me!

As the economy slowly rebounded, the globalization of technical jobs and the reduced need for customized software left me wondering what was next. I saw the trends and realized I needed to shift directions and move into the online marketing arena. Good thing I’ve always loved school!  Because it was back to night school for three years so I could work on a Web Masters Certificate.

One of my favorite classes was photography, which I thoroughly enjoyed. My wildflower gardens (another passion!) became the subject of  many class assignments. Though just an amateur photographer, you’ll see photographs of my gardens gracing the pages of this website.

Once school was completed, I realized that my technical background coupled with my love of writing and  teaching others started to open some doors.

The Rest is History

And so here I am today, completely immersed in the world of digital marketing and loving it. It’s hard to keep up with the pace of technology, but as a lifelong learner I gratefully embrace the challenge to try and stay a step ahead.

The blending of  creative writing and my technology background has come naturally and is suitable for the digital world in which I find myself immersed. There’s plenty of opportunities to apply and hone these skills. And that’s why I’m motivated to share it to help you however I can.

So feel free to contact me or leave a comment on my blog. I’d love to hear from you and continue the conversation!

Image Photo Credit: Fotolia